VAPEAURAA • E-LIQUID BUYING GUIDE
E-Liquids UK: Buy Vape Juice Online, Nic Salts, Shortfills and More
At Vape Auraa, buy 60+ top brands and every type: nic salts, bar salts, shortfills, 50/50, high VG and nicotine free. Fast UK dispatch on e-liquid orders.
Buy E-Liquid Online in the UK
E-liquid (also called e juice, vape juice, vaping liquid or e cig juice) is the liquid you vape in a refillable vape kit, pod or tank. It is made from propylene glycol (PG), vegetable glycerine (VG), flavouring and, in most cases, nicotine. The right e-liquid matters as much as the device: the wrong nicotine type or VG/PG ratio is the most common reason a new vaper has a harsh, weak or leaky experience.
VapeAuraa stocks e liquids UK vapers actually search for: nicotine salts, bar salts, freebase, hybrid nicotine, shortfills, longfills, saltfills, nicotine shots, DIY e-liquid and zero-nicotine options, from over 60 brands. Whether you want a pod refill, a 100ml shortfill for a sub-ohm kit, or a tobacco e-liquid that tastes like a real cigarette, this page helps you find it and choose with confidence.
Who it is for: adults aged 18 and over who currently smoke or vape. Vape liquid with nicotine is addictive and is not for non-smokers or anyone under 18.
Quick answer: which e-liquid should I buy?
- Using a pod kit or small refillable device: nicotine salts in 50/50 or 50VG/50PG, 10mg or 20mg.
- Using a sub-ohm or high-power kit: a high VG shortfill (70VG/30PG) at 0mg, with a nic shot added if you want nicotine, for 3mg or 6mg.
- Want a smooth, sweet, strong-flavour liquid for a pod: bar salts.
- Using an old-style tank or pen with a standard coil: 50/50 freebase 10ml.
- Want a tight draw like a cigarette: tobacco nic salts with a higher PG or 50/50 base.
- Want flavour only: nicotine-free e-liquid in any refillable device.
- Want to save money: shortfills, bundles or DIY.
Shop E-Liquids by Type
Each type below links to its own collection page.
Nicotine Salts (Nic Salts)
Nicotine salts are the most popular type of e liquid in the UK. They use a nicotine form that feels smoother on the throat at higher strengths, so 10mg and 20mg liquids are comfortable to vape. They absorb nicotine quickly, which is why many smokers switching to vaping use them.
- Best for: pod kits, vape pens, low-wattage MTL devices (usually under 25W).
- Typical strengths: 5mg, 10mg, 18mg, 20mg.
- Typical bottle: 10ml. UK law caps nicotine e-liquid bottles at 10ml.
- Not for: sub-ohm kits. High-strength salts in a high-power device deliver far too much nicotine.
Bar Salts
Bar salts are nic salt liquids designed to taste like the popular disposable-style flavours (blue razz, ice, bubblegum, watermelon and similar). Disposable vapes were banned for sale in the UK on 1 June 2025, and bar salts let you keep the same style of flavour in a refillable pod kit. You choose the flavour and strength and refill the same device.
- Best for: former disposable users, flavour-first vapers, pod kits.
- Tip: the bottle is the product. Use a compatible refillable pod and keep it topped up, rather than buying a whole device each time.
Freebase Nicotine
Freebase nicotine is the traditional e-liquid nicotine. It is used at lower strengths (3mg, 6mg, 12mg, 18mg) and gives a stronger throat hit than salts. It is the standard for sub-ohm and higher-power vaping, and for older tank systems.
- Best for: sub-ohm kits, box mods, vapers who like a noticeable throat hit.
Nicotine Free E-Liquid (0mg)
Nicotine-free e liquid, also called zero nicotine or 0mg vape juice, delivers flavour and vapour with no nicotine. It suits vapers who have finished cutting down and want to keep the routine, and adults who like the taste. 50ml and 100ml shortfills are all nicotine-free by default.
From 29 October 2026, the minimum age of sale of 18 extends to zero-nicotine vapes in the UK, so we verify age on every order of 0mg liquid too.
50/50 E-Liquid
50/50 e-liquid is 50% PG and 50% VG. It is thin, carries flavour well, gives a good throat hit and works in almost any device with small coils, from pod kits to MTL tanks. If you are unsure what to buy, 50/50 is the safest default.
High VG E-Liquid
High VG e-liquid (usually 70VG/30PG, sometimes 80VG/20PG) is thicker and smoother with bigger clouds. It needs a device with wider airflow and sub-ohm coils. Using it in a small pod can cause wicking problems, because the thick liquid can't soak into the cotton fast enough. Almost all shortfills are high VG. Maximum-VG options exist but are uncommon, so check the bottle.
High PG E-Liquid
High PG liquid (for example 70PG/30VG) is thin, gives a strong throat hit and sharp flavour, and produces less vapour. It suits small pods, older MTL devices and vapers who want a more cigarette-like feel.
40VG/60PG Nic Salts
A 40VG/60PG nic salt is a thin, flavour-forward liquid designed for pod systems and tight-draw devices, including many newer pod kits that need a thinner liquid to wick correctly.
10ml E-Liquid
10ml is the legal maximum bottle size for liquid that contains nicotine in the UK. Every nic salt, freebase 10ml liquid and nicotine shot is sold in this size. It is the format for MTL kits and pods.
Shortfills
A shortfill is a larger bottle of nicotine-free e-liquid that is not filled to the brim, so you have room to add nicotine. They are sold in 50ml and 100ml sizes (in 60ml and 120ml bottles). You add one or more nic shots to reach your desired strength. They are the best value per ml for sub-ohm vapers.
50ml Shortfills
A 50ml shortfill sits in a 60ml bottle. Add one 10ml 18mg nicotine shot and you have 60ml at about 3mg.
100ml Shortfills
A 100ml shortfill sits in a 120ml bottle. Add two 10ml 18mg shots for 120ml at about 3mg. The lowest cost per ml, ideal for heavy sub-ohm users.
Longfills
Longfills are concentrated flavour liquid sold in a large bottle, designed to be mixed with a base (0mg or with nicotine) before vaping. They give more flavour per ml, and the bottle is long and thin to fit a larger volume of base.
Saltfills
Saltfills are the nic-salt version of the shortfill idea: a larger bottle of 0mg salt-style liquid with room to add a nic salt shot. They are for pod and MTL users who want to buy in volume.
Nicotine Shots
Nicotine shots are 10ml bottles of high-strength nicotine in a PG/VG base, used to turn a shortfill into a nicotine e-liquid. Freebase shots and salt shots are both available. They are not meant to be vaped on their own.
Pod Refills
Pod refills are bottles of e-liquid made for refillable pod systems, usually nic salts at 10mg or 20mg in 10ml bottles. Look for compatibility with your pod's coil resistance and VG/PG preference.
Flavour Concentrates
Flavour concentrates are strong flavour liquids that you dilute into a base. They are never vaped neat. Use the manufacturer's recommended percentage, usually between 5% and 20%.
Starter E-Liquids
A curated range of well-reviewed, beginner-friendly flavours at the strengths first-time vapers use most.
E-Liquid Bundles
Multi-bottle deals that lower the cost per bottle, ideal for stocking up or trying several flavours.
New E-Liquid
The latest arrivals and newest flavours from our brands, updated regularly.
E-Liquid Subscription
A subscription keeps you supplied with your regular e-liquids on a schedule, so you never run out.
E-Liquid Types Compared
| Type |
Bottle size |
Nicotine |
Best device |
Throat hit |
Best for |
| Nic salts |
10ml |
5 to 20mg |
Pod, MTL, low wattage |
Smooth |
Smokers switching |
| Bar salts |
10ml |
10 to 20mg |
Refillable pod |
Smooth |
Flavour fans |
| Freebase 50/50 |
10ml |
3 to 18mg |
Tank, mid-power |
Medium to strong |
Everyday vaping |
| Hybrid nicotine |
10ml |
Varies |
Pod, mid-power |
Medium |
Salt/freebase middle ground |
| High VG shortfill |
50 or 100ml |
0mg (add shot) |
Sub-ohm |
Soft |
Big clouds, value |
| High PG |
10ml |
Varies |
Small MTL |
Strong |
Cigarette-like feel |
| Nicotine free |
10 to 100ml |
0mg |
Any refillable |
None |
Flavour only |
| DIY |
Varies |
You choose |
Any |
You choose |
Savings, custom taste |
Shop E-Liquids by Brand
Buy e-liquid from the vape juice brands you trust. Click a brand to browse its range.
Brands by style
- Shortfill and dessert favourites: Vampire Vape, Just Juice, Wick Liquor, Nasty Juice, Naked, Vapetasia, Kingston, Ohm Boy, Joes Juice, Juice Head, Just Jam, Imp Jar, The Lancashire Creamery.
- Nic salts and bar salts for pods: Pod Salt, Nic Nic, Yeti 3K Bar Salt, Riot Squad Bar, Fumot, Lost Mary, Hayati, SKE, Pyne Pod, Moreish Puff, Puff Dragon.
- Premium and US-style: Five Pawns, VGOD, Prohibition Potions, Glas, The Juice Lab.
- Ice, sour and slush styles: Frozen Freaks, Slushie, Yeti Sourz, Skwezed.
How to Choose the Right E-Liquid: Step by Step
1. Start with your device
The device decides the liquid.
- Pod kits and MTL: nic salts or 50/50.
- Sub-ohm and DTL: high VG shortfills.
- Older tanks: 50/50 freebase.
Check the manual or coil for the recommended VG/PG and wattage range.
2. Pick your nicotine type and strength
| Your smoking |
Pod / MTL (nic salt) |
Sub-ohm (freebase) |
| Heavy (20+ a day) |
18 to 20mg |
6mg |
| Moderate (10 to 20 a day) |
10 to 18mg |
3 to 6mg |
| Light or social |
5 to 10mg |
3mg |
| Reducing |
Step down gradually |
0 to 3mg |
These are typical starting points, not medical advice. The UK legal maximum is 20mg/ml. If you feel dizzy or sick, lower the strength.
3. Choose VG/PG
Higher PG gives stronger throat hit and flavour but less vapour. Higher VG gives smoother, thicker vapour. 50/50 is the all-rounder.
4. Choose your flavour family
See the flavour guide below.
5. Choose bottle size and budget
10ml for MTL and pods, 50ml or 100ml shortfill for sub-ohm. Shortfills usually give the lowest cost per ml.
E-Liquid Flavours Guide: Best E-Liquid Flavours in the UK
People search "best e liquid flavours", "vape juice flavours" and "vaping flavours" because flavour is the main reason people stay with vaping. Here is how to explore them.
| Flavour family |
What it tastes like |
Popular examples |
Works best in |
| Tobacco |
Classic, nutty, smoky or sweet |
RY4 (caramel, vanilla tobacco), Virginia, Cuban and British-style |
Pod, MTL |
| Fruit |
Sweet, tart, juicy |
Strawberry, blueberry, mango, watermelon, berry blends |
Any |
| Ice and menthol |
Cooling, fresh |
Menthol, mint, ice fruit |
Any |
| Custard and dessert |
Creamy, rich, sweet |
Vanilla custard, cheesecake, caramel, cereal milk, doughnut |
Sub-ohm, mid-power |
| Citrus |
Sharp, bright |
Lemon, lime, orange, grapefruit |
Any |
| Sour and sweets |
Tangy, candy-like |
Sour belts, gummy, bubblegum |
Pod, bar salt |
| Drinks |
Fizzy, smooth |
Cola, energy drink, lemonade, slush |
Any |
| Coffee and bakery |
Roasted, buttery |
Coffee, caramel, biscuit, toast |
Sub-ohm, mid-power |
| Floral and herbal |
Light, aromatic |
Rose, lavender, liquorice, aniseed |
Low-to-mid power |
Tip: very sweet liquids (custard, dessert, jam) can darken and clog coils faster. Rinse your tank and change coils more often when vaping them.
Tobacco e-liquid that tastes like a real cigarette
If you are switching from smoking, tobacco e-liquid is often the first choice. A tobacco nic salt in 50/50 or high PG, vaped at a tight draw, gives the closest feel. Try a few tobacco profiles: some are smoky, some sweet, some nutty. RY4 sits between tobacco and dessert and is a long-running favourite.
How to Mix a Shortfill with a Nicotine Shot
- Check the shortfill bottle has room for the shot. Do not overfill.
- Unscrew the cap and the nozzle of the nicotine shot.
- Squeeze the shot into the shortfill, gloves on if you can.
- Close the bottle and shake well.
- Rest for at least a few hours (or overnight) so the flavour settles.
The maths: nicotine strength = total mg of nicotine divided by total ml of liquid.
| Shortfill |
Shots added (10ml, 18mg) |
Total liquid |
Final strength |
| 50ml |
1 |
60ml |
3mg |
| 50ml |
2 (remove 10ml first) |
60ml |
6mg |
| 100ml |
2 |
120ml |
3mg |
| 100ml |
4 (remove 20ml first) |
120ml |
6mg |
To reach 6mg you must pour out some shortfill liquid first to make room. Never exceed the bottle's capacity. Always wash your hands after handling nicotine liquid.
DIY E-Liquid for Beginners
DIY lets you control flavour, strength and cost. To start you need a nicotine-free or nicotine base, flavour concentrates, bottles, syringes or a scale, and labels.
- Percentage mixing: concentrates are usually used at 5% to 20% of the total volume.
- Steep: most mixes improve after resting 3 to 14 days with the cap loose or shaken daily.
- Safety: nicotine at any strength should be handled with gloves and kept away from children and pets. Label every bottle.
E-Liquid, Nic Salts and Freebase: What Is the Difference?
| <br> |
Nic salts |
Freebase |
| Throat hit |
Smooth |
Stronger |
| Typical strength |
10 to 20mg |
3 to 18mg |
| Absorption |
Quick |
Slower |
| Device |
Low power, pod |
Higher power, tank |
| Common VG/PG |
50/50 or 40/60 |
50/50 to 70/30 |
UK E-Liquid Laws and What They Mean for You (2026)
- Age limit: 18 and over. From 29 October 2026 the minimum age extends to all consumer nicotine products including zero-nicotine vapes.
- TPD limits: maximum 20mg/ml nicotine, and nicotine e-liquid is sold in bottles of up to 10ml. Tanks hold up to 2ml.
- Larger bottles: 50ml and 100ml e-liquids are sold nicotine-free as shortfills, with space for nic shots.
- Vaping Products Duty: from 1 October 2026, £2.20 per 10ml of vaping liquid applies to all e-liquid, with or without nicotine. This is why prices, especially for 100ml shortfills, may be higher than in 2025.
- Duty stamps: from 1 April 2027, every retail unit must carry a valid duty stamp. Eligible stock imported before 1 October 2026 may be sold until 31 March 2027.
- Coming next: the Tobacco and Vapes Act 2026 enables rules on flavour descriptions, packaging, display and retail licensing. A UK advertising ban is planned for 1 June 2027.
- Labelling: UK bottles carry nicotine warnings, ingredients, batch number and a tamper-evident, child-resistant cap.
We stock UK-market, compliant products only.
E-Liquid Safety, Storage and Care
- Keep nicotine liquid and shots out of reach of children and pets. Seek medical help if swallowed.
- Wash skin immediately if the liquid touches it.
- Store in a cool, dark place with the cap on tight. Sunlight and heat degrade flavour and nicotine.
- E-liquid lasts about 1 to 2 years unsealed. If it darkens a lot, smells off or tastes different, replace it.
- Do not use cannabis-derived or any non-regulated additives in e-liquid.
- Recycle empty bottles where possible, and dispose of old devices at household waste recycling centres.
E-Liquid Troubleshooting
| Problem |
Likely cause |
Fix |
| Burnt taste |
Old coil, dry hit |
New coil, prime, lower power |
| Weak flavour |
Vaper's tongue, old coil |
Switch flavour for a few days, new coil |
| Leaking |
Overfilled, thin liquid |
Fill to line, use right VG/PG |
| Gurgling |
Too much liquid |
Blow through the airflow, wipe |
| Throat too harsh |
Strength too high |
Lower mg or switch to salts |
| Weak nicotine |
Strength too low or wrong type |
Raise strength, try salts |
| Dark liquid |
Normal ageing or sweeteners |
Fine unless smell changes |
Why Buy E-Liquid from VapeAuraa
- Range: every type and 60+ brands in one place.
- Authentic and compliant: from authorised UK suppliers.
- Great value: bundles, bargain lines, shortfills and a subscription.
- Strict 18+ verification on every order.
- Expert help: our team can match a liquid to your device and strength.
NEED A HAND?
Frequently Asked Questions About E-Liquid
What is e-liquid made of?
Propylene glycol (PG), vegetable glycerine (VG), flavouring and optional nicotine.
What is the difference between e-liquid, vape juice and e juice?
Nothing. They all mean the liquid used in a refillable vaping device.
What are nic salts?
A smoother form of nicotine used at 10mg to 20mg in pod and low-power devices.
What are bar salts?
Nic salt liquids made in disposable-style flavours for refillable pods.
What is a shortfill?
A large bottle of nicotine-free e-liquid with space for nicotine shots.
How do I add a nicotine shot to a shortfill?
Pour the shot into the shortfill, close, shake and rest. See the mixing guide above.
What nicotine strength should I use?
Smokers often start at 10mg to 20mg nic salt in pods, or 3mg to 6mg freebase in sub-ohm kits. UK maximum is 20mg/ml.
Which VG/PG ratio is best?
50/50 for most devices, high VG for sub-ohm, high PG for tight small devices.
Can I use high VG e-liquid in a pod?
Usually not. It is too thick for small pod coils. Use 50/50 or 40VG/60PG.
Can I vape nicotine-free e-liquid?
Yes, in any refillable device. 18+ rules apply.
How long does e-liquid last?
About 1 to 2 years if stored cool, dark and sealed.
Why is e-liquid more expensive in 2026?
Vaping Products Duty of £2.20 per 10ml started on 1 October 2026.
Are disposable vapes still legal?
No. Single-use disposables have been banned in the UK since 1 June 2025.
What is the best e-liquid for a beginner?
A 10ml nic salt in a flavour you like, in a pod kit, at 10mg to 20mg depending on how much you smoke.
Is vaping safe?
Vaping is not risk-free. UK public health bodies say it is much less harmful than smoking for adult smokers, but it is not recommended for non-smokers or under 18s. Nicotine is addictive.
Ready to Find Your E-Liquid?
Browse all types and brands above, or contact our team for help matching a liquid to your device. For adults aged 18 and over only. This product contains nicotine (where stated), which is a highly addictive substance.
